Ronaldo is now striking for BenQ Mobile

Category: BenQ Mobile

From now on Brazilian soccer star Ronaldo will be striking for BenQ Mobile. The exceptional 29-year-old Real Madrid athlete will be used as a testimonial for BenQ Mobile for the first time in spring of 2006. BenQ Mobile decided for this cooperation as Ronaldo embodies all attributes of the BenQ-Siemens brand: He’s challenging, original, authentic, vibrant and joyful.

 

Ronaldo will promote the high-end 3G phone BenQ-Siemens EF81 in TV commercials and advertisements starting in March/April 2006. The BenQ-Siemens EF81 is the first mobile phone under the new BenQ-Siemens brand. Furthermore, a special Ronaldo mobile is also available (C75 Ronaldo Limited Edition) which contains exclusive picture material and shows an autograph of the star on the back side.

 

“Like our mobile phones, Ronaldo stands for the highest level of precision, maximum performance, superior quality and an exclusive lifestyle. In addition, he is the perfect complement to our recently announced sponsorship of the Real Madrid soccer team. We look forward to having him on board as another strong player in the BenQ Mobile team”, said BenQ Mobile CEO Clemens Joos.

 

SL75s for Real Madrid

 

It is not easy to impress a Real Madrid football player. But when the likes of Raul, Zidane and Casillas received their new SL75 mobiles, they were clearly enthused about their new gadgets. BenQ Mobile’s Spanish marketing director Ana Camacho handed over a SL75 slider phone to each player on Real Madrid’s superstar roster.

 

With this elegant slider, they can now enjoy the advantages of modern multimedia technology. Thanks to the integrated 1.3 Megapixel camera, the elite kickers of Real Madrid can now record their coolest moves in practice. And the transflective display of the SL75 allows for crystal clear views even on the sunniest days in Madrid.